Enterprise value (EV) is a financial measure that is used to reflect the magnitude of the business. If market capitalization shows only the value of shareholders equity, enterprise value includes both: equity value and debt value (and other smaller parts).
Market capitalization and enterprise value are similar terms in their meaning because both are reflecting the market value of business / ownership but the difference is that market capitalization shows the market value of the shares (for equity creditors) when enterprise value have to include market value of the business for all the capital providers (equity owners, loan providers, minority shareholders, preferred equity holders). In simple words, enterprise value shows the market value of a business / firm as a whole, but not only the value for shareholders.
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